That was then this is now….
Previously the .com.au name was the preferred option for all Australian businesses when registering a domain name.
Australian businesses embraced the .com.au domain name and the Australian public soon followed making .com.au the 'people's choice' in the .au name space.
Today there are more choices for your business than ever before. Take the time to discover the different options available to your business in the .com.au domain space.
Why should my business register a .com.au domain name?
Quite simply a .com.au name is the best way for Australian businesses (with the exception of Information Technology businesses*) to be represented on the web! The .com.au domain name offers instant recognition in the corporate world.
Who is eligible for a .com.au domain name?
All Australian businesses, whether you are a company, business, registered body, owner or applicant of a registered trade mark or simply own a registered business name are eligible for a .com.au domain name.
Is it true that I can register more than one domain name for my business?
Absolutely! Today, new policy affords Australian businesses more choice than ever before. No longer are Australian businesses burdened by strict policy.
An Australian business may now register a derivative of their business name or create separate domains for their associated products. They may even wish to register the profession in which they practice.
For example:
Jim's Hardware and Supplies Pty Ltd may register as their General Website:
www.jimshardware.com.au or
www.hardwaresupplies.com.au.
What is less known about Jim's Hardware and Supplies is that they specialise in hammers. So in order to attract a previously untapped market and boost their profile in the hammer market place, they decided to register a specialty site:
www.hammers.com.au or
www.mallets.com.au.
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